AT&T BlackJack

Insurance Discounts For Software That Won’t Deliver Calls To Cars In Motion

Posted on : Oct 17 2008 | Posted under Wireless Technology |

Remember how we couldn’t figure out who would ever buy some new software that would stop calls from reaching mobile phones that were in motion? The (weak) idea behind the software is that it prevents drivers from accepting phone calls. Of course, it seems cheaper and more effective to just ignore your phone while driving — or if that’s too difficult, to just turn it off while driving. So it seemed difficult to believe that anyone would actually pay for such software.

Except we didn’t count on one thing: car insurance companies.

Apparently Nationwide Insurance will (seriously) give drivers a discount on their insurance for buying the software. So, effectively, this is just a slightly indirect transfer from a gullible insurance company to a software company, but probably won’t do much to actually stop people from yakking while driving. It’s admirable to try to decrease dangerous driving habits, but this software is a gimmick, not a real safety technique.

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